Drowning in Yesterdays

There is nothing wrong with nostalgia, in fact it’s quite lovely and even fascinating. However, culturally we are drowning in nostalgia.

Nothing new there, there’s a reason the world is filled with classics of things – we naturally harken back to a time and to things we understand through years of process. From Bach to Shakespeare, and Enzo Ferrari to Orson Welles. It’s always been there.

Some nostalgia is cyclic, the 70’s dwelled in the 50’s, the 80’s in the 60’s, and the 90’s definitely had a kick for the 70’s. Some nostalgia as mentioned lingers for decades, even centuries crossing not just generational divides, but generational gulfs.

All that being said, the 2010’s seems to have gone nuts with nostalgia. Someone figured out it sells, and someone figured out the formulas to keep it selling. And it’s been fantastic frankly, oh the hits just kept rolling in and rolling in, movie franchises long since gone were resurrected, franchises that really should have been short and sweet rolled on and on, there were sequels to books ages past, bands and groups reformed and toured and put out new albums, and new artists gave new life to old songs.

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My Top 5 Evil Protagonists

I love morally good hero, I also love flawed but good heroes, obviously the anti hero love is strong and am so so about mostly neutral heroes… But every so often I love a villainous protagonist.

I’m a good guy by nature, I shy away from doing wrong, so there’s something a little titillating about seeing life from the other side of the moral line, to see a bank heist come together, to follow an assassin about his business. I don’t want to be them, and in real life most of them would belong in prison.

You won’t find the truly evil here, I’ve got my limits, and nothing based on real events, this isn’t the most evil protagonists of all time, just my favourites.

Enough said bring in the list:

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That’s a nice little hobby you have there… Hmmm

Now I’m returning to writing, and to blogging, I thought good place to start in my new run of blogging was to attempt to explore both what storytelling is, and what it means to me, or why I do it. However, as it turns out, that’s actually much harder than it sounds. So I present to you the inconclusive answer, in time I will revisit this subject with a bit more self awareness.

In this entry in going to discuss why I write, there’ll be a disproportionate amount of randomness, segues, grandstanding, self depreciation and no doubt you’ll see the words “I don’t care what you/they/anyone thinks”,  but don’t worry it’ll only be after seeking your praise.

The post will be in three parts :

  1. What is writing/storytelling to me?
  2. What do I get out of it?
  3. What do I enjoy most?

Let’s begin

1. What is storytelling to me?

Storytelling is the social and cultural activity of sharing stories, often with improvisationtheatrics, or embellishment. 

Wikipedia: Storytelling

It’s simple right? Storytelling is the act and at of sharing anecdotal or fictional stories. Writing is the act of committing words to a static medium. 

But who wants a clinical description? No, to me storytelling it’s about exploring, experiencing, and growing these fictional worlds floating round my mind, and then finding a way to convey them to an audience. 

In truth, I’m not great at that last part, that’s a confidence thing though, when I do set out to write fiction or most things, I do so with an audience in mind and intent to share it when them. 

2. What do I get out of it?

One last thing about what storytelling is, is that it’s about is potential, because a great piece of writing can change the world, whether it’s big or small, whether it’s an actual effect on the real world or simply how someone experiences it – writing can do that, and everything written has with in it that potential. 

Don’t believe me? Tolkien has touched the world for millions of people, he don’t just write he created while universes, with interconnected narratives, has spawned a genre, and an industry, made some people incredibly rich, and sent others to barreling through nerdvana.

Jane Austen who didn’t just define the modern romance, but how through relatable characters and comic twists, but also how social commentary could be highlighted in accessible ways. 

I could go on, but we’ll get way off topic, but definitely look out for a future post about how writers can and have changed the world in some fashion. 

That potential is exciting to me when I write for two reasons, firstly that I may have an idea that could reach people on the level my favourite authors have, and secondly that they a story I’m writing may change me, from learning new things like how a fusion generator works to how I approach the challenges in my life. The latter is nearly always true, the former continues to be an ambition I aspire to.

3. What do I enjoy most? 

The challenge. I’m not going to pretend to be good at storytelling, I struggle for originality, I struggle for the technical things like grammar and structure, and I struggle for confidence in what I write… and that is what makes it fun. The more I write, the better I get and one day I’ll overcome the things I struggle with.

I love challenges, that’s why I like to play pool and snooker, I’m terrible at them, but those moments where I overcome my own weaknesses there is a glory – more so when there are others to offer praise, so here I am sharing my thoughts and my stories in a blog, in the hopes others will see something of merit., and say “well done”, or “thank you”.

Pay Up!

No this post isn’t about turning my blog into a pay per article service, or any such notice. I don’t even use ads, this an entirely free blog, my reward is in writing, and the odd comment or two. If my blog inexplicably became uber-popular, and my existing over resourced was somehow unable to cope and I had to get bigger more expensive hosting, I would have to review the situation to recoup costs. That situation isn’t likely, but I do appreciate that the internet can be expensive at times, and someone has to pay.

There is a point where quality and quantity must come at a price. For published authors that point has come, people have deemed the quality and quantity worthwhile paying for, and are ready to stump up the cash.

The world is changing though, and the point of quality and quantity is higher, it’s an uphill struggle against thousands of other writers to hit that point. The internet has had a major impact, books are less popular because there’s so much out there for free, and more convenient.

Amazon was a revelation, you no longer had to go to books, instead they came to you. That hit bookshops hard, but they struggled on. The focus of books changed though, the priority for quick ROI’s (return on investment) is pushed. Books now have to hit the most people for the least popular price. A strategy that seems to back fire more and more. This strategy led to the rise of the ridiculously priced minor celebrity biography. A scatter gun approach to the problem that spreads the investment over many similar books, hoping that one will catch the eye, and return enough money to pay for the lot. Plus I imagine a few publicists like rubbing shoulders with celebrities, and those in the know.

Regardless, sadly the book industry is dying. Various strategies, to my mind, have exasperated the situation, but it’s only hastened the demise, not caused it. The new killer started to rise a couple of years ago, the eBook. EBooks have been around for a while in one form or another, but various technologies are aimed solely at enabling this market, from software for computers and PDA’s to dedicated eBook readers. Libraries of books can be fit onto a memory card smaller than my thumbnail.

Many companies are trying different models to get a ROI from eBooks. The problem is DRM will always be breakable, which means one person pays, cracks, and shares with the world.

It is robbery, but one that’s hard to pinpoint, hard to deal with, and in these days of burgeoning technological advances both sides of the line, hard to track. There are those that argue that it isn’t morally incompatible with the arts, just the same way they argue with the film companies, and the music industry. However, for the time being, the issue isn’t nearly so great as with films and music – and the value of revenue streams is far different.

Throw in that much of the content available on the internet is legally free, in terms of literature, I doubt the publishing industry could get anywhere close to the extreme actions of it’s bigger sisters (music, film, and television).

I’ll put my cards on the table, I don’t necessarily agree with how copyright works now, though I acknowledge the illegality of file sharing certain files, I don’t believe the law is set up right for the twenty-first century. The basis for copyright laws dates to the 1600’s (must query and confirm), when small publishing presses were re-publishing books of bigger firms. Back then copyright was set at a decade, and then books would become fair game, giving the larger firms ten years protection on profits. Then, with a lot of lobbying from bigger publishers, copyright duration was extended, and extended. Loop holes were systematically excised, and precedent cases were brought against people and organisations, big and small.

Though over the past few hundred years there have been countless alterations to copyright law, international versions have been set up – the principles are the same. The current creative industries are hooked, their whole business models inflexibly require this antiquated form of copyright, and they fight any and all efforts to change this.

Even as the world changes, leaving them behind.

Truth is, illegal file sharing wouldn’t nearly be so big, popular, or socially addictive as it is now, had the corporations, and governments come into the game earlier, and dealt with the situation. They could have spent the past decade looking at changing their businesses to fit with the twenty-first century, while protection their revenue. However, a short sighted view, and inefficient weed killer, has maintained their own degradation as the source of creative media.

They only have themselves to blame. However, I digress slightly, but only slightly.

The point of this article is to explore a very valid point, one that multiple industries are faced with.

Given the abundance of free and legal sources of entertainment on the internet, of reasonable quality – would you pay for it elsewhere?

Say for instance, I’m a bestselling author – I’ve just written a ground breaking piece of fiction. It’s gone to the publishers, and has been released into the wilds of the bookshop. Now, I have some sort of weird control over my own works, that prevents my publisher from blocking me from publishing elsewhere, (I would expect they have better control of contracts than this, but it’s a necessary machination for my role-play), and I decide to offer it free to an online community, or two.

Everyone can go and download and eBook version of my groundbreaking book, (by the way, if you’re wondering it’s an awesome book, the best you’ll ever read), the media publicises this fact widely, so lots and lots of people know.

The consumer has a choice, they can download it for free online, or purchase the book. Which do you think the consumer would choose?

I believe they’ll choose the free meditation. I would. However since this a ground breaking, and unbelievably amazing book, maybe I’m hoping they want to buy a physical edition, to keep forever. However, the revenue is going to be far less.

Now, bearing in mind we’re dealing with an ultra-amazing groundbreaking book, if I were to add some form of advertising to the download page, I can recoup some of the lost revenue. Given how amazing the book is, that’s a lot of potential individuals to advertise to.

Of course, financially that’s not quite satisfying, I’ve got bills to pay, and a five storey, one hundred bedroom mansion to buy, (you know, the essentials in life). Next up, I want to look at putting advertising in the eBook – of course I’m a proud writer, and I don’t want LucoCola logo or text interfering with the story itself, so maybe on the front and back pages, and water marks in the corners? Intrusive, but not story ruining. The added advantage to this is, if you want the book without the advertising, you can go to a shop and pay for it.

Seems like a reasonable business model, no? I get lots of good attention from online downloads, plus a reasonable advertising revenue stream, and I get a decent payback from the physical copy of the book. It’s a business plan I could live with, except it would only really pay off with something destined for success. If only one hundred people download your book, the advertising revenues would be tiny, and certainly wouldn’t get me close to my SR-71 Blackbird, even a retired fixer upper.

Continue reading “Pay Up!”